Films and media like to show that there is (matter) , a competitive style, where you win and the other person loses!
      How can you prepare an effective negotiation strategy if you don’t know (pressure) , in different situations and conditions?
      Trust comes from being natural and being yourself, (try) .
      So they will make a compromise first, giving the other person (want)   reach an agreement and preserve the relationship.
        the “Competitor” produced more “Bad” outcomes than “Good” as most people thought they were difficult.
      A “Problem-Solver” negotiation style produced the best outcomes but is also (hard, implement)   to the complexity of most negotiations.